London Fashion Week estethica highlights: Junky Styling

February 22, 2010 by George Walker 

Junky StylingJunky Styling’s new range is a bold, versatile and unconventional collection that recycles classic British tailoring to create highly desirable pieces. George Walker talks to Junky Styling at London Fashion Week to find out the story behind the label’s individual look.

Junky Styling was founded by Annika Sanders and Kerry Seager, two women whose love of recycling clothes for a night out turned into a very popular ethical fashion business. Since 1997 Junky Styling has been sourcing vintage and off-cut fabrics to create designs that fuse street culture with classic British business wear.

The new range focuses on transforming men’s suits into chic, sexy dresses, skirts and tops. I asked Krt Williams of Junky Styling (pictured below), why suit fabrics appeal to the designers. He said: “Getting back to the men’s suit is so English, it’s such an English look to have the Krt Williams Junky Stylingpinstripe and men’s suit. Saville Row is just the nature of suits around the world, and it’s become a quintessential English thing. We want to keep to our roots and keep to that idea of being British.”

The new range really impressed us with its edgy and yet very assured tailoring. A main feature of the collection is a focus on necklines. Krt Williams said: “The theme is really about experimenting with necklines and how you can make a bit of allure and drama using just different shapes around the neck.”

Co-founder Kerry Seager spoke of her devotion to ethical fashion production, saying: “We believe in fair trade and produce everything ourselves. We recycle as much waste as possible from the buJunky styling 3siness and if using new fabrics, endeavour for them to be organic.”

Both the design brilliance and ethical credentials behind Junky Styling may make it a brand suitable for any woman, but I wondered who Junky Styling had in mind when they designed the clothes. Krt Williams offered his opinion: “It’s for a woman who really has a strong identity and loves to be individual and knows that they can do that individual look. With that in mind, our clothes are individually worn.”

Just as I was about to get all jealous of you ladies, I found out that Junky Styling are also beginning to create men’s designs, albeit on a smaller scale. Personally I hope they do make some clothes I can wear, because the new Junky Styling range certainly impressed me today.

For more information on Junky Styling visit their website or see their designs (and maybe buy some) at Equa London.

Comments

2 Responses to “London Fashion Week estethica highlights: Junky Styling”

  1. Bel on February 23rd, 2010 9:41 PM

    Love Junky Stylings sharp edges and tailoring. If upcycled fashion is your thing, check out our website too!

  2. London Fashion Week AW 2010 trends : greenmystyle.com – Your Daily Eco Glossy on March 11th, 2010 9:29 PM

    [...] such using tailoring fabrics and hard woollens respectively to produce covetable dresses and coats. Junky Styling was also a prime example of the ‘opposites symphony’ as original men’s trousers and jackets [...]

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