Goodone’s good cause

April 3, 2009 by Maria Kaski 

Goodone produce edgy and unique clothing from hand-selected, locally sourced, recycled fabrics. We take a look at the brains behind the brand and check out their involvement with Breakthrough Breast Cancer.

Using the deconstruction and reconstruction of fabrics, Goodone are able to mass produce gorgeous and innovative one-off new garments from old cast-offs.

Nin Castle is dubbed the ‘creative brains’ behind Goodone and is responsible for designing, sampling and production, and it was during her time working alongside designers such as Marc Jacobs, Boudicca and Jessica Ogden that she discovered her passion for researching fashion issues ranging from ethical principles to social responsibility in the industry.

Phoebe Emerson, the other side of the Goodone coin is the company’s multi-tasking manager, and is responsible for the day-to-day running of the business.

The brand is known for its tongue in cheek velour designs which manage to combine body con with childlike innocence. The colours are strong and often clashing, but always dramatic.

This month Goodone is launching its limited edition monochrome dress made from recycled Fashion Targets Breast Cancer T-shirts. The bodycon dress with bold black and white panels and stitching carries a 30% donation to Breakthrough Breast Cancer, so not only will you look sexy, but you’ll also be doing your bit for charity.

The dress is available to buy now from


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