Karl Lagerfeld backs organic with a country theme for Chanel

October 8, 2009 by Maria Kaski · Leave a Comment 

Karl Lagerfeld designs a country themed collection for Chanel.
The fashionistas have flooded to Paris this week for what is arguably the most anticipated of all the fashion weeks. New York is sleek, London is directional, Milan is glamourous and Paris is high fashion at it’s most concentrated. Karl Lagerfeld’s latest collection for power-fashion-house, Chanel, took everyone by surprise with its agricultural, environmental references. Amiee Jones writes.
Lagerfeld’s creations are usually directed at the most conscientious of dressers. Three years ago, he dubbed canadian model, Daria Werbowy ‘the girl of the moment,’ his other muses including Keira Knightly, and most recently, Lily Allen. Yet, he claims his latest offering was designed with agricultural workers in mind. Although, they may struggle to harvest their crops wearing the sky high clogs slipped onto the models’ feet.
The designers’ uniform of tailored black clothing with a high collared white shirt, black sunglasses and leather gloves was even given a country twist by way of some cowboys boots, replacing his usual dress shoes. “I’m from the country darling,” he joked whilst standing against one of the shows key props; a haystack.
Celebrity guests at the show, including Rihanna and Prince watched the models stride around the wooden barn set from seats made to look like huge hay bales. The set was certainly impressive and couldn’t have communicated the country theme any better.
Interestingly, the influential designer seems to be on the side of environmentally-friendly fashion, so long as it doesn’t compromise on luxury.
He stated: “I hear all this talk about organic farming and the environment and I’m all for it, but there must be a certain sophistication, so its not used as an excuse to let things go to seed.”

chanel_lagerfeld_ha_624276aAt Paris Fashion Week, Karl Lagerfeld‘s latest collection for fashion power house Chanel took everyone by surprise with its agricultural and environmental references. Amiee Jones writes.

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International Fashion Weeks – Ivana Basilotta in Milan

September 17, 2009 by Maria Kaski · Leave a Comment 

Gucci, Pucci and Prada show at Milan Fashion Week, and this year, so will Italian designer Ivana Basilotta. Hot on the heels of London’s Estethica exhibition, Lancôme and Sephora are organising, on September 23rd, a catwalk to showcase the latest make up talents. The models will be wearing clothes by Ivana Basilotta, the design brain behind the eponymous green fashion label.
Ivana Basilotta
Basilotta launched her label in 2008 to match her vision that “the whole world is changing to return nature to its original pure beauty and abundance”. Her clothes reflect her ethos that eco clothes should be better quality and more stylish than non-ethical ones. She is also highly influenced by spirituality.
At the moment, Basilotta outsources all her fabrics. Many of her designs are made with Modal, “a super soft, light, silky fabric that is made of 100% cellulose, extracted from the beech wood tree” in farms which practice strict sustainable policies. A lifetime vegetarian, Basilotta only uses peace-silk, “manufactured in a process where silkworms are not killed”. She also integrates organic cotton in her collections. In a near future however, she hopes to start developing her own fabrics in-house.
www.ivanbasilotta.co.uk
Related GMS articles:
http://www.greenmystyle.com/spritual-fashion-with-ivana-basilotta/

ivanabGucci, Pucci and Prada show at Milan Fashion Week, and this year, so will Italian designer Ivana Basilotta. Hot on the heels of London’s Estethica exhibition, Lancôme and Sephora are organising, on September 23rd, a catwalk to showcase the latest make up talents. The models will be wearing clothes by Ivana Basilotta, the design brain behind the eponymous green fashion label. Lucie Goulet writes

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International Fashion Weeks – London

September 14, 2009 by Maria Kaski · Leave a Comment 

In the run up to London Fashion Week, we will be taking a look at how the four big fashion capitals, London, Paris, Milan and New York, are embracing ethical fashion. Today, Greenmystyle writer Lucie Goulet, takes a look at London Fashion Week’s Esthetica.
London is fast gaining a reputation as the capital of ethical fashion, and the Esthetica exhibition was one of the first of its kind to showcase ethical fashion during a major fashion week.
Esthetica
Esthetica showcases the best of ethical fashion. Now in its seventh season, the event, sponsored by high-street chain Monsoon, has nearly tripled its number of exhibitors, from just above 10 to nearly 40. The exhibition is co-curated by Orsola de Castro, founder of From Somewhere, Filippo Ricci and the British Fashion Council.
In order to qualify for a position in Esthetica, clothes and accessories brands from all over the word have to meet one of the following criteria: organic, fair trade or recycled.
Last season, Esthetica was one of the opening catwalks of the Autumn/Winter Fashion Week, proving its importance alongside long-established designers such as Paul Costello and Caroline Charles. Article 23, Goodone, Minna and Nina Dolcetti are among the designers that will exhibit at Esthetica this year.
One of Esthetica’s main achievement is to show consumers that ethical fashion does not necessarily mean frumpy clothes. In February 2009, Peter Ingwersen, founder of label Noir, explained to the Guardian that, “We all look to inspire the industry and consumers that sexiness, luxury, fashion, corporate social responsibility and ethics can work in harmony together without compromising style”.
At the forefront of ethical fashion initiatives
London Fashion Week has become the ideal place for the British government to launch fashion related initiatives. Last season, the government launched its Sustainable Clothing Action Plan (Scap) on the first day. Scap, supported by companies such as Tesco, Nike and Marks & Spencer aims at making the fashion industry greener. Initiatives include widening fair trade and organic fashion offer and not using factories employing children.
Greenmystyle.com at London Fashion Week is sponsored by Starbucks, the
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LFWpic1In the run up to London Fashion Week, we will be taking a look at how the four big fashion capitals, London, Paris, Milan and New York, are embracing ethical fashion. Today, Greenmystyle writer Lucie Goulet, takes a look at London Fashion Week’s Esthetica.

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