Would you wear this dress every day, for one year?

It takes a brave girl with a big imagination to wear the same dress, every day for one year. But that is exactly what this inspiring style fiend has been doing every day since May 1st for the exciting Uniform Project, which will hopefully raise awareness of sustainable fashion.We’re tuning in daily to see what genius look she’ll come up with next, and have already nicked most of this month’s looks and claimed them as our own ideas. Shh.

Most people’s reaction to The Uniform Project – to wear the same dress, every single day for a whole year – is a pretty natural one; surely she would smell? Not this girl. The way the team have got round it is by creating seven of the same dress, so she can do a wash a week, in case you were wondering. Creating seven dresses might not be the most waste-conscious process but it’s the idea that carries the real sustainable living weight. The idea that you don’t have to buy brand new clothes to look different, new, or on trend, but that you can simply change what you already have, just make do and ..bend.

The picture here (June 23) is the dress in it’s most basic form, but it can actually be opened up and worn as a waist coat, worn back to front or covered up. It was created by Eliza Starbuck who designed the dress to be worn in all seasons and in every way possible. If it sounds like cheating, it isn’t really. It takes a lot of imagination to look as hot as she does every day in the same dress, which is why I’m using her subtle dress updating ideas as my own.

What I love most about The Uniform Project though, is that to get these looks, you don’t need to do any clever pinning or cutting, and you don’t have to go anywhere near a sewing machine. Nope, these relentlessly varying and always sexy outfits are created with cleverly placed accessories, removable collars, sleeves, buckles and brooches.

Alright, endless accessories might not sound that eco either, but in fact all the extras are donated from supporters of the cause or sourced from vintage stores, Etsy or eBay. What a smarty pants.

We really have been put to ethical fashion shame. Take a look at some of our favourite days so far here, and be smitten.

The Uniform Project was created to raise awareness of sustainable living and fund the Akanksha Founation, which donates money for education and school uniforms for Indian children who live in slums.

The Uniform Project

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